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Father's Day 2022: Fayetteville Consumers Will Spend $27.5 Million

May 31, 2022 4:49:23 PM / by Larry Julius

Father's Day this year is on Sunday, June 19. Based on projections from the National Retail Federation (NRF), Fayetteville, North Carolina shoppers are expected to spend $27.5 million on the dads in their life. This is on par with the record-breaking $27.7 million spent in 2021.

“Despite growing concerns about inflation, consumers plan to spend approximately the same amount as last year in celebration of Father’s Day,” NRF President and CEO Matthew Shay said. “Spending patterns also reflect the sentimental nature of the holiday as consumers are prioritizing unique and meaningful gifts.”

The NRF projects that nearly 60%, of all Father's Day purchases in Fayetteville, will be for special outings, clothing, gift cards, and electronics. Although most category spending will be down slightly from last year, the amount of money spent on special outings such as dinner is expected to increase by over 8%.

Here is how this large pool of Father's Day cash in Fayetteville is expected to be distributed in all retail categories.

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Topics small business, small business owner, fayetteville consumers, fayetteville small business owners, best way to advertise, holiday shopping, consumer spending, small business marketing, small business advertising, holiday advertising, consumer confidence, advertising options, father, Father's Day

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