--- title: "Advertise On Fayetteville Radio: AM/FM Still Top Choice In Cars" description: Fayetteville, NC drivers spend monstrously more time listening to AM/FM in the car than with any other advertising-supported audio options. image: https://fs.hubspotusercontent00.net/hubfs/6611158/250px%20man%20with%20steering%20wheel.png?noresize=true --- [![Advertise in Fayetteville](https://blog.advertiseinfayetteville.com/hs-fs/hubfs/logo_stacked.png?width=507&height=164&name=logo_stacked.png "Advertise in Fayetteville")](https://advertiseinfayetteville.com/) - [Home](https://advertiseinfayetteville.com/) - [Advice](https://blog.advertiseinfayetteville.com/blog) - [Resources](https://advertiseinfayetteville.com/radio/) - [Advertise](https://advertiseinfayetteville.com/advertise/) - [Sign up for free eBook](https://advertiseinfayetteville.com/sign-up-for-free-ebook/) ![Fayetteville_brands_HORIZONTAL_COLOR_August2024_blackBG](https://blog.advertiseinfayetteville.com/hs-fs/hubfs/Fayetteville_brands_HORIZONTAL_COLOR_August2024_blackBG.jpg?width=1015&height=184&name=Fayetteville_brands_HORIZONTAL_COLOR_August2024_blackBG.jpg)   # [Advertise On Fayetteville Radio: AM/FM Still Top Choice In Cars](https://blog.advertiseinfayetteville.com/advertise-on-fayetteville-radio-am/fm-still-top-choice-in-cars) Mar 17, 2022 1:40:32 PM / by [Larry Julius](https://blog.advertiseinfayetteville.com/author/larry-julius) - [Tweet](https://twitter.com/share) [![Radio Advertising In Fayetteville: Commuting](https://fs.hubspotusercontent00.net/hub/6611158/hubfs/250px%20man%20with%20steering%20wheel.png?noresize=true&width=250&name=250px%20man%20with%20steering%20wheel.png)](https://blog.advertiseinfayetteville.com/drivers-hit-the-road-taking-fayetteville-radio-along-for-the-ride)There are about 267,000 registered passenger vehicles in the Fayetteville, North Carolina area. Some are cars. Some are trucks. Some are Hondas. Some are Fords. Some are Teslas. Some have four doors. Some have two. Some go fast. Some go slow. Some guzzle gas. Some sip. Some are red. Some are blue. The one thing that almost every car and truck in the Fayetteville area have in common, though, is the AM/FM radio smack-dab in the middle of the dashboard. The first car radio went on sale in 1930. It was an invention of the Galvin Manufacturing Company. The company named the radio 'Motorola,' and its cost was $130, around $2000 in today's dollars. By 1935, more than three million car radios had been installed. Today, AM/FM radio is part of every car and truck on Fayetteville area roads. In addition to the radio, many of these vehicles also provide drivers with other audio options, including a CD player, Sirius/XM, Pandora, Spotify, podcasts, and easy access to personal MP3 collections. It is fair, then, for small business owners who depend on Fayetteville radio to advertise their goods and services to ask: with all the audio options on today's dashboards, is anyone listening to local AM/FM radio in the car anymore? [![Advertise In Fayettville Resources](https://no-cache.hubspot.com/cta/default/5176681/9e5e1214-92bb-4c9c-a563-54ec5aee74bd.png)](https://cta-redirect.hubspot.com/cta/redirect/5176681/9e5e1214-92bb-4c9c-a563-54ec5aee74bd) Every week, according to Nielsen, 323,000 adults listen to Fayetteville radio stations. This is more consumers than are reached by social media local TV, local cable, local newspapers, streaming audio, and streaming video. [![Advertise In Fayetteville Media Options (reach) 2021](https://blog.advertiseinfayetteville.com/hs-fs/hubfs/Advertise%20In%20Fayetteville%20Media%20Options%20(reach)%202021.png?noresize=true&width=632&name=Advertise%20In%20Fayetteville%20Media%20Options%20(reach)%202021.png)](https://blog.advertiseinfayetteville.com/advertise-on-fayetteville-radio-still-best-option-for-small-business) Nearly 65% of the listening to Fayetteville radio, says Nielsen, occurs away-from-home, which predominantly means while in the car. [![Advertise In Fayetteville In-Car Audio 2022 ](https://blog.advertiseinfayetteville.com/hs-fs/hubfs/Advertise%20In%20Fayetteville%20In-Car%20Audio%202022%C2%A0.png?noresize=true&width=632&name=Advertise%20In%20Fayetteville%20In-Car%20Audio%202022%C2%A0.png)](https://blog.advertiseinfayetteville.com/advertising-in-faytteville-drivers-turn-up-the-radio) Despite all the ad-supported audio options available while in the car, well over 80% of the listening time is spent with AM/FM radio, regardless of the driver's age. [![Advertise In Fayetteville: In-Car Listening 2022](https://fs.hubspotusercontent00.net/hub/6611158/hubfs/Advertise%20In%20Boston%20In-Car%20Listening%202022.png?noresize=true&width=2496&name=Advertise%20In%20Boston%20In-Car%20Listening%202022.png)](https://blog.advertiseinfayetteville.com/fayetteville-new-car-buyers-agree-put-am/fm-radio-in-my-dashboard) For almost a century, in-car listening has been essential to the success of local advertising campaigns placed on local radio. Despite the abundance of audio options now available to most drivers, Fayetteville radio still dominates the dashboard. #### More Advertising Advice For Fayetteville Small Business Owners - [How To Create A Podcast For A Fayetteville Small Business](https://blog.advertiseinfayetteville.com/how-to-create-a-podcast-for-a-fayetteville-small-business) - [Best Way To Fill Construction Job Openings In Fayetteville](https://blog.advertiseinfayetteville.com/best-way-to-fill-construction-job-openings-in-fayetteville) - [Advertising In Fayetteville: Don't Say 'March Madness'](https://blog.advertiseinfayetteville.com/advertising-in-fayetteville-dont-say-march-madness) - [How Much Time Do Fayetteville Consumers Spend Watching Streaming TV?](https://blog.advertiseinfayetteville.com/how-much-time-do-fayetteville-consumers-spend-watching-streaming-tv) - [Best Way To Reach Voters in 2022: Advertise On Fayetteville Radio](https://blog.advertiseinfayetteville.com/best-way-to-reach-likely-voters-in-2022-advertise-on-fayetteville-radio) - [Advertising In Fayetteville During A Time Of Inflation](https://blog.advertiseinfayetteville.com/advertising-in-fayetteville-during-a-time-of-inflation) - [Online Advertising In Fayetteville: How Much Will Be Spent in 2022?](https://blog.advertiseinfayetteville.com/online-advertising-in-fayetteville-how-much-will-be-spent-in-2022) [![New call-to-action](https://no-cache.hubspot.com/cta/default/5176681/8c9401cc-abff-40b1-a3c9-212f27755020.png)](https://cta-redirect.hubspot.com/cta/redirect/5176681/8c9401cc-abff-40b1-a3c9-212f27755020) Topics: [Streaming Audio](https://blog.advertiseinfayetteville.com/topic/streaming-audio), [Pandora](https://blog.advertiseinfayetteville.com/topic/pandora), [Spotify](https://blog.advertiseinfayetteville.com/topic/spotify), [Sirius/XM](https://blog.advertiseinfayetteville.com/topic/sirius-xm), [best way to advertise](https://blog.advertiseinfayetteville.com/topic/best-way-to-advertise), [in-car audio](https://blog.advertiseinfayetteville.com/topic/in-car-audio), [in-car listening](https://blog.advertiseinfayetteville.com/topic/in-car-listening), [radio advertising](https://blog.advertiseinfayetteville.com/topic/radio-advertising), [automotive](https://blog.advertiseinfayetteville.com/topic/automotive), [podcasts](https://blog.advertiseinfayetteville.com/topic/podcasts), [share of ear](https://blog.advertiseinfayetteville.com/topic/share-of-ear), [streaming media](https://blog.advertiseinfayetteville.com/topic/streaming-media), [podcasting](https://blog.advertiseinfayetteville.com/topic/podcasting), [car radio](https://blog.advertiseinfayetteville.com/topic/car-radio) #### Written by [Larry Julius](https://blog.advertiseinfayetteville.com/author/larry-julius) ### Receive Great Advertising Advice Direct To Your Inbox... 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